Sunday, February 12, 2023

New ‘Super Mario Bros. Movie’ ad campaign is filled with Nintendo easter eggs

The new Super Mario Bros. Movie trailer has slightly moved away from a theatrical angle and instead gone full creative mode. Rather than showing the fans more clues and details about the film’s plot, the film has decided to turn the latest trailer into a legit plumbing business, with a real website that people can visit.

SMBPlumbing is the name of Mario and Luigi’s plumbing company, where they offer their services to those who need their pipes fixed. The website also has a trailer, set in the 90s to early 2000s TV ad style. The ad managed to use the melody of the Super Mario Bros. video game theme song that we’re all familiar with as the backing track for this advertisement.



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