Having raced past 118 million subscribers in two years, Disney Plus doesn’t really have to use the full power of its marketing machine to entice new customers. After all, the Mouse House is one of the most powerful brands in the industry, and that’s without even mentioning the various subsidiaries that fall under Walt’s umbrella.
However, Disney Plus Day gave awareness a nice little boost, even if Star Wars fans were left severely underwhelmed by what was on offer. The one-day event clearly had a major influence over what audiences chose to spend their time watching, though, with every single one of the Top 10 titles on the platform only being added to the library on Friday, as per FlixPatrol.
from Movies – We Got This Covered https://ift.tt/3wLcCzU
0 comments: